@font-face{font-family:"Archivo Black";src:url(fonts/ArchivoBlack-Regular.ttf) format("truetype");font-display:swap}
@font-face{font-family:"Oswald";src:url(fonts/Oswald-Variable.ttf) format("truetype");font-weight:300 700;font-display:swap}

:root{
  --paper:#f2ede1; --paper-2:#e9e2d2; --ink:#191816; --ink-2:#5b574d; --rule:#191816;
  --spot:#e5432a; --tee:#1f1f22; --tee-hi:#2c2c30;
  --display:"Archivo Black","Arial Black",Impact,sans-serif;
  --label:"Oswald","Arial Narrow",sans-serif;
  --body:"Helvetica Neue",Helvetica,Arial,sans-serif;
  --mono:ui-monospace,"SF Mono",Menlo,Consolas,monospace;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
body{margin:0;background:var(--paper);color:var(--ink);font:400 17px/1.55 var(--body);
  background-image:radial-gradient(rgba(25,24,22,.055) 1px,transparent 1.2px);background-size:7px 7px}
a{color:inherit}
img{max-width:100%;height:auto;display:block}
.wrap{max-width:1240px;margin:0 auto;padding:0 28px}

/* colour bar, like the trim strip on a press sheet */
.bar{display:flex;height:10px}
.bar i{flex:1}
.bar i:nth-child(1){background:#19a3d6}.bar i:nth-child(2){background:#d6247a}.bar i:nth-child(3){background:#f4d21f}
.bar i:nth-child(4){background:var(--ink)}.bar i:nth-child(5){background:var(--spot)}.bar i:nth-child(6){background:var(--paper-2)}

.top{display:flex;align-items:center;justify-content:space-between;gap:24px;padding-top:22px;padding-bottom:22px;border-bottom:2px solid var(--rule)}
.mark{display:inline-flex;align-items:center;gap:12px;text-decoration:none;font:400 19px/1 var(--display);text-transform:uppercase;letter-spacing:.01em}
.reg{width:34px;height:34px;fill:none;stroke:var(--ink);stroke-width:2.2;flex:none}
.mark .reg circle{stroke:var(--spot);stroke-width:3}
nav{display:flex;gap:26px;font:500 15px/1 var(--label);text-transform:uppercase;letter-spacing:.09em}
nav a{text-decoration:none;padding:6px 0;border-bottom:2px solid transparent}
nav a:hover{border-color:var(--spot)}

/* hero */
.hero{display:grid;grid-template-columns:1.05fr .95fr;gap:56px;align-items:center;padding-top:64px;padding-bottom:72px}
.ticket{font:500 12.5px/1.4 var(--mono);text-transform:uppercase;letter-spacing:.08em;color:var(--ink-2);
  display:inline-block;border:1.5px dashed var(--ink-2);padding:7px 12px;margin:0 0 26px}
h1{font:400 clamp(44px,7.4vw,104px)/.92 var(--display);text-transform:uppercase;letter-spacing:-.02em;margin:0 0 26px}
h1 em{font-style:normal;color:var(--spot);display:block;text-shadow:3px 3px 0 var(--ink)}
.lede{max-width:33em;font-size:19px;margin:0 0 30px}
.cta{display:flex;flex-wrap:wrap;align-items:center;gap:22px;margin:0}
.btn{display:inline-block;background:var(--ink);color:var(--paper);text-decoration:none;font:600 16px/1 var(--label);
  text-transform:uppercase;letter-spacing:.1em;padding:17px 24px;box-shadow:5px 5px 0 var(--spot);transition:transform .12s,box-shadow .12s}
.btn:hover{transform:translate(2px,2px);box-shadow:3px 3px 0 var(--spot)}
.txt{font:500 15px/1 var(--label);text-transform:uppercase;letter-spacing:.09em}

.proof{position:relative;display:block;text-decoration:none;background:var(--paper-2);border:2px solid var(--rule);padding:38px 38px 46px}
.proof .reg{position:absolute;width:26px;height:26px;stroke-width:2}
.proof .reg:nth-of-type(1){top:8px;left:8px}.proof .reg:nth-of-type(2){top:8px;right:8px}
.proof .reg:nth-of-type(3){bottom:8px;left:8px}.proof .reg:nth-of-type(4){bottom:8px;right:8px}
.cap{display:flex;justify-content:space-between;gap:16px;margin:14px 0 0;font:500 13px/1.4 var(--mono);text-transform:uppercase;letter-spacing:.06em}
.cap span{color:var(--ink-2)}

/* shirt mock: flat tee shape with the artwork on the chest */
.shirt{position:relative;aspect-ratio:400/440}
.tee{position:absolute;inset:0;width:100%;height:100%;fill:var(--tee)}
.tee .collar{stroke:var(--tee-hi);stroke-width:9}
.shirt img{position:absolute;left:50%;top:21%;width:43%;max-height:62%;object-fit:contain;object-position:top;transform:translateX(-50%);
  transition:filter .15s}

/* section heads */
h2{display:flex;align-items:baseline;gap:16px;font:400 clamp(30px,4.2vw,52px)/1 var(--display);text-transform:uppercase;letter-spacing:-.01em;
  margin:0 0 30px;padding-top:26px;border-top:2px solid var(--rule)}
h2 span{font:500 14px/1 var(--mono);color:var(--spot);letter-spacing:.08em}
section{scroll-margin-top:16px}
.runs,.shop,.how{padding-bottom:84px}

/* runs: a table of contents */
.toc{list-style:none;margin:0;padding:0;border-bottom:1.5px solid var(--rule)}
.toc a{display:grid;grid-template-columns:64px minmax(180px,1fr) 2.2fr auto;gap:22px;align-items:baseline;text-decoration:none;
  padding:20px 6px;border-top:1.5px solid var(--rule);transition:background .12s,padding .12s}
.toc a:hover{background:var(--ink);color:var(--paper);padding-left:16px}
.toc .num{font:500 14px/1 var(--mono);color:var(--spot)}
.toc .nm{font:400 clamp(21px,2.4vw,30px)/1.05 var(--display);text-transform:uppercase}
.toc .ds{color:var(--ink-2);font-size:16px}
.toc a:hover .ds{color:#cfc8b8}
.toc .ct{font:500 13px/1 var(--mono);text-transform:uppercase;letter-spacing:.06em;white-space:nowrap}

/* shop */
.tabs{display:flex;flex-wrap:wrap;gap:8px;margin:0 0 30px}
.tabs button{appearance:none;background:transparent;color:var(--ink);border:1.5px solid var(--rule);border-radius:0;cursor:pointer;
  font:500 14px/1 var(--label);text-transform:uppercase;letter-spacing:.08em;padding:11px 14px}
.tabs button sup{font:500 10px/1 var(--mono);margin-left:3px;color:var(--ink-2)}
.tabs button:hover{background:var(--paper-2)}
.tabs button.on{background:var(--ink);color:var(--paper)}
.tabs button.on sup{color:#cfc8b8}
.grid{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:repeat(auto-fill,minmax(236px,1fr));gap:34px 26px}
.card[hidden]{display:none}
.card a{display:block;text-decoration:none}
.card .shirt{background:var(--paper-2);border:1.5px solid var(--rule);padding:0;transition:transform .14s,box-shadow .14s}
.card .shirt .tee{inset:7%;width:86%;height:86%}
.card .shirt img{top:25%;width:37%;max-height:54%}
.card a:hover .shirt{transform:translate(-3px,-3px);box-shadow:6px 6px 0 var(--spot)}
.card a:hover img,.proof:hover img{filter:drop-shadow(3px 2px 0 rgba(229,67,42,.75))}
.meta{display:flex;justify-content:space-between;gap:10px;margin:12px 0 5px;font:500 11.5px/1 var(--mono);text-transform:uppercase;letter-spacing:.07em;color:var(--ink-2)}
.kids{color:var(--spot)}
.card h3{font:600 19px/1.18 var(--label);text-transform:uppercase;letter-spacing:.015em;margin:0 0 8px}
.buy{display:flex;justify-content:space-between;align-items:baseline;gap:10px;margin:0;font:500 14px/1 var(--mono)}
.go{font:500 13px/1 var(--label);text-transform:uppercase;letter-spacing:.09em;border-bottom:1.5px solid var(--ink)}
.go i{font-style:normal;display:inline-block;transition:transform .14s}
.card a:hover .go i{transform:translateX(4px)}
.card a:hover .go{border-color:var(--spot);color:var(--spot)}

/* how */
.steps{list-style:none;counter-reset:s;margin:0;padding:0;display:grid;grid-template-columns:repeat(3,1fr);gap:0;border:2px solid var(--rule)}
.steps li{counter-increment:s;padding:26px 26px 30px;border-left:2px solid var(--rule);background:var(--paper)}
.steps li:first-child{border-left:0}
.steps li::before{content:"Step " counter(s);display:block;font:500 12.5px/1 var(--mono);text-transform:uppercase;letter-spacing:.08em;color:var(--spot);margin-bottom:14px}
.steps b{font:400 24px/1.05 var(--display);text-transform:uppercase;display:block;margin-bottom:10px}
.steps p{margin:0;color:var(--ink-2)}

footer{display:grid;grid-template-columns:auto 1fr;gap:18px 48px;align-items:start;padding-top:34px;padding-bottom:56px;border-top:2px solid var(--rule)}
footer p{margin:0}
footer a{font-weight:700;text-decoration-color:var(--spot);text-decoration-thickness:2px;text-underline-offset:3px}
.fine{grid-column:1/-1;font:400 12.5px/1.5 var(--mono);color:var(--ink-2)}

:focus-visible{outline:3px solid var(--spot);outline-offset:3px}
@media (prefers-reduced-motion:reduce){*{transition:none!important;scroll-behavior:auto!important}}

@media (max-width:900px){
  .hero{grid-template-columns:1fr;gap:38px;padding-top:40px;padding-bottom:56px}
  .proof{max-width:460px}
  .toc a{grid-template-columns:40px 1fr auto;gap:6px 14px}
  .toc .ds{grid-column:2/-1;grid-row:2}
  .steps{grid-template-columns:1fr}
  .steps li{border-left:0;border-top:2px solid var(--rule)}
  .steps li:first-child{border-top:0}
}
@media (max-width:620px){
  body{font-size:16px}
  .wrap{padding:0 16px}
  .top{flex-direction:column;align-items:flex-start;gap:14px;padding-top:16px;padding-bottom:14px}
  nav{gap:18px;font-size:13.5px;flex-wrap:wrap}
  .lede{font-size:17px}
  .proof{padding:32px 26px 44px}
  .grid{grid-template-columns:repeat(2,minmax(0,1fr));gap:26px 14px}
  .card h3{font-size:16px}
  .buy{flex-direction:column;gap:7px;align-items:flex-start}
  .meta{flex-direction:column;gap:5px}
  footer{grid-template-columns:1fr}
}